Deliverable 06 – Video Script and Storyboard
Assignment Content
Competency
Present a public health initiative using a variety of communication methods. Student Success Criteria
View the grading rubric for this deliverable by selecting the This item is graded with a rubric link, which is located in the Details & Information pane. Scenario
You work for your countys public health department. Based on recent events, as well as local environmental and socioeconomic conditions, the county has noted sharp rises in specific health conditions (particularly in your vulnerable populations). Your job is to create an evidence-based, consumer-facing 90-second video script and storyboard for the video filming and production crew. The goal of their video is to help a specific vulnerable population change their actions to prevent further escalation of the concern. Instructions
Create an evidence-based, consumer-facing 90-second video script and 6-frame storyboard. To guide you through the video planning process, complete and submit.
HSC3371-Deliverable-6-Worksheet
You need a minimum of 2 credible resources to support your answers. You should cite all resources, including borrowed images (even if royalty free). Follow standard mechanics for spelling, grammar, punctuation, and writing style.
Note: There is an option to create your storyboard as an additional file. If you select this option, be sure to upload both your worksheet and your 6-frame storyboard file before clicking submit. Resources
Rasmussen Library APA Guide
York A. 2020. Always up to date guide to social media video specs. Sprout Social.
US Department of Health and Human Services. 2018. Health Communication Playbook. Read pages 2-8, 15, 16, 48-61.
Royalty free public health image bank.
Deliverable 6 Worksheet
Complete each section of the following worksheet as part of your deliverable. Using APA
formatting, cite your credible resources to accompany each answer, as well as including your
reference list. You need a minimum of 2 credible resources to support your answers for
questions 1-3. You should also cite any additional resources (i.e. Images for storyboarding).
1. Describe your key public health problem, audience, and single action you want the
audience to take after watching your video.
a. Key public health problem:
b. Audience demographic and communication style:
c. Key follow up action post-video:
2. Which video platform (i.e. YouTube, Instagram, etc.) do you plan to share your video
on? Why is this appropriate for your target audience?
3. What are the technical specifications for this platform?
a.
b.
c.
d.
e.
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